Can we take a minute and talk about the challenges that mothers in business face? I know, I know, it's not as exciting as talking about the awesome perks that come with being your own boss! Actually, let's hit pause for a moment and reflect on the perks really quick - flexible work hours, more time ... READ the POST
Yes, you need a Niche! Here’s Why
What is a Niche? Do I really need one? Niche: a comfortable or suitable position; also known as - your calling. In the online world, 'niche' is a word you hear a lot. It's a small word that has created two different trains of thought. Some think it's good to niche down, while others think it's a ... READ the POST
Organize your Business from your iPhone
Hey Mama, I see you trying to organize your business all while prepping kid meals, dancing to baby shark (for the umpteenth time), folding the laundry (for the umpteenth time) and dodging those tiny LEGOS that always seem to be on the floor and never in their bin! Who has time to sit at a computer ... READ the POST
Preparing for Maternity Leave to end
The other day I was cleaning out one of the junk drawers when I found the "3 page instruction manual" I wrote up for our sitter when she started watching Noah! By this point he was already 1, but I still felt like there was so much she needed to know! I even wrote down a few of the words he was ... READ the POST
Lessons for Mamas Starting a Business
I think it's safe to say that I learn best by doing. I've always been the kind of person to jump in with both feet. Some would say that's not the most responsible way to live, but I would say it's the most fulfilling way to live! One of the perks of being a "doer" is the incredible and valuable ... READ the POST
Disney’s Saratoga Springs
A Disney's Saratoga Springs Review And we're back! We just got back from our trip to Disney's Saratoga Springs Resort and Spa! This resort will always have a special place in my heart because it's the first Disney resort we stayed at as a family! Saratoga Springs has so much to offer and if I ... READ the POST
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![Did you see what we’ll be taking about this week on ‘Lessons for the Mama in Business’? Niching down!
When you hear the word ‘niche’ what do you feel?
Confusion? Overwhelm? Stuck?
Do you wonder if it’s even necessary?
Does the mere sound of it make you want to pull your hair out and run the other way?
If this sounds like you, you’re going to want to join me for tomorrow’s “Lessons for the Mama in Business” happening in my Facebook group!
Because here’s the deal, niching down can have a HUGE impact on your business!
If done correctly, a niche will provide you clarity, purpose, focus and if you’re not already bringing in the big bucks, it can help you land your first paying clients!
Here’s what niching down won’t do:
-box you in and keep you from talking about other things! -leave money on the table
-prohibit you from pivoting
-stop you from working with those who don’t fit your niche
We’ll talk all about what a niche is, how it differs from your ideal client, why it will make a huge difference for your business, why those who are against niching down clearly don’t understand it, and how to define your niche easily with my 5-step method!
I also have an amazing free download available so make sure you grab it before the Live training - link in the bio!
If you have a niche, share it below and maybe someone in your target audience will see it and connect with you! [Also, I think I need to buy myself one of these hats! What do you think? 😉]
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